Copywriting &
brand storytelling
This is a small sampling of the work I’ve created & collaborated on over the past few years, from brand initiatives to anthemic spots. My time in advertising taught me a lot about collaborating cross-functionally with teams of designers, art directors, account managers and production teams. From scripting through final edits, so much time and effort goes into the production of each spot and I’m proud of the work that follows.
End-to-end Production Experience
As a copywriter for the U.S. Air Force account, I was responsible for concepting, scripting, producing, and editing the in-depth career video series. This example, featuring the Explosive Ordinance Disposal career, combines interview footage, new footage & historical/training b-roll. Each of these productions gave me the opportunity to start at the very beginning of the project and see it through across the finish line.
Headlines etc.
Headlines are everything in the ad world. Here’s a few from different placements and different brands.
